Campaigns
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Florida Department of Health
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Placard
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Advertiser:
Florida Department of Health
Campaign:
"Prenatal HIV Transmission Reduction"
Languages: English & Spanish  
Market:
Miami-Dade, Palm Beach, Ft. Lauderdale, Tampa and Orlando Florida
Target Audience:
High Risk Pregnant Women  
Campaign Goal: This campaign was designed to encourage the target audience to call a toll-free number to get free testing and treatment to help ensure that their child is not born with the HIV virus.
 

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