Campaigns
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No Smoking
Field Shot 1
Field Shot 2
Placard
Field Shot 3 Field Shot 4
Advertiser:
Texas Department of State Health Services
Campaign:
"Mi Familia No Fuma" Anti-Smoking
Languages: Spanish  
Market:
Beaumont & Port Arthur, Texas
Target Audience:
Hispanics  
Campaign Goal: For this campaign three creatives were developed one targeting young adults, the second targeting families and lastly the general public on the dangers of secondhand smoke. This campaign promoted awareness of the State's "Quitline" 1-877-YES-QUIT.
 

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