Campaigns
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White Memorial Hospital
Field Shot 1
 Field Shot 2
Placard
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Advertiser:
White Memorial Hospital
Campaign:
"Como en Familia"
Languages: Spanish  
Market:
Los Angeles and East LA California
Target Audience:
 Hispanic Families  
Campaign Goal: A Hispanic personality figure is used to convey the Spanish language message of feeling among family and friends when using their hospital services.
 

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